- Randy Olson Brings 27 Years' Product Development and IT Experience to New Endeavor -

Pittsburgh, Pa., Jan. 25, 2001 - MediaSite, Inc., the global pioneer in the development of software and applications for converting video into an interactive medium, today announced the appointment of veteran Eastman Kodak Company executive Steven Randall Olson as Vice President of Software Engineering.

Olson, who joined MediaSite this week, brings 27 years of product development and information technology experience to the job, including work on Kodak's first photocopier. Most recently, he led the development of Kodak's online photographic services for commercial and consumer applications, including Kodak Picture Exchange™, Kodak Network Printing™ and Kodak Picture Network™. Previously, Olson served in a number of other product development and information systems management positions at both Kodak and Kodak spin-off, Eastman Chemical Company.

In his new role, Olson will have ultimate responsibility for the development of MediaSite tools and applications, including working closely with R&D efforts at Carnegie Mellon University, where the company's core technology was developed and related research is ongoing. In addition, Olson will oversee the expansion of MediaSite's technical staff, which currently has openings for software engineers and others.

"We're very fortunate to have someone of Randy's experience in this role," said Vinay Mehra, MediaSite's CEO. "With his knowledge of the industry and the software development process, he'll be instrumental in helping us bring our products to the next generation. Randy will truly serve as my right-hand man in helping me execute MediaSite's products."

"There are some great things to be done at MediaSite," said Olson. "I'm excited about the opportunity to work on an emerging technology that MIT is calling 'one of the ten technologies that will change the world.' I worked on similar products at Kodak for still images, so I see this job very much as an extension of what I was doing into the areas of video and audio. I think my past experience will allow me to make some major contributions to the execution of MediaSite's business strategy."

Olson, a native of Indiana, earned his BS in electrical engineering from the Rose-Hulman Institute of Technology in Terre Haute, where he graduated magna cum laude. After working several years as an engineer in Kodak's Apparatus Division, he went on to earn an MBA from the William E. Simon Graduate School of Business Administration at the University of Rochester.

About MediaSite, Inc.

MediaSite is the pioneer of enhanced streaming technology tools that transform video into an interactive medium for the Web. Headquartered in Pittsburgh, Pa., MediaSite is a fast-growing international company with offices throughout the U.S., Asia and Europe. Founded in 1997, MediaSite derives its core technology from a Carnegie Mellon University research effort funded by leading government agencies and private corporations, including Bell Atlantic, Boeing, CNN, Intel and Microsoft. Today, MediaSite has over 100 customers in the media and entertainment, financial services, consumer products, government and advertising industries in the U.S. and abroad. For more information, visit www.mediasite.com.